What's Your Purpose?

28-Jan-2015

What's Your Purpose as a Creative Entrepreneur

Kathleen here. I’ve been spending a lot of time lately thinking about my purpose and asking myself what does it all mean? Because the stuff I fill my days with – I want it to be more than just a paycheck. I want it to really mean something. A big part of my day, and my identity, is wrapped up in the work I do, and it became important to me to understand WHY I do what I do – especially on the days when I don’t really feel like doing the work. 

THE VALUE IN KNOWING YOUR PURPOSE
Most of us creatives do the work because we’re talented and have bills to pay and lifestyles to maintain. But working for the weekend only takes you so far. Big growth (in your bank account and in your heart) happens when you know why you do what you do. Knowing your purpose will keep you from feeling scattered, spread thin, burnt out or stuck in your tracks. When you know the higher purpose of why you do what you do you will shatter glass ceilings and level up – on so many levels. 

Find Your Purpose as a Creative

SO WHAT’S YOUR PURPOSE
If the question “what’s your purpose?” throws you for an existential loop or makes you feel like you’ll never find your purpose know that you are not alone. But here’s the deal – you don’t find your purpose – you make it. Start by asking yourself a couple of questions: 

  1. How you feel when you’re doing your best work? When do you feel charged or in the flow? What kind of work are you doing, what kinds of conversations are you having? Get specific. 

  2. How does that work (and all those feelings) best help others? Who are you serving?

So for us, Tara loves feeling like a creative expert who helps other working creatives look, sound, and feel like confident experts. And I love feeling like a creative boss lady who is wildly productive and living the dream – every. damn. day. And I want to inspire other working creatives to live, work, and share what they love too. We took that and distilled it a bit further to reach our clarity of purpose and it comes down to confidence. We want to help working creatives from small towns and big cities feel like confident experts so they can share, sell, and do the stuff they do best. 

So now, when I wake up in the morning I know why I’m going to work and who I’m going to help. And that feels like a wildly productive dream. 

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Braid Method Branding for Creatives ECourse

The Braid Method Branding ECourse is for creative entrepreneurs who are ready to support themselves financially with their business, create a blog or consistent online presence, and finally turn the work they’re already doing into a digital product, package, or offering for dream customers. This branding ecourse comes with 7 learning modules in a 300+ page digital download, a workbook with 20+ branding exercises and scripts, a quarterly masterclass, and an exclusive Facebook group so you can connect with us and other students.

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