branding | visioning | marketing
that blends who you are and what you do
The Dream Customer Catching Braid ECourse

Our third Braid ECourse is now open for registration – Dream Customer Catching: Embrace Your Expertise & Attract What You Track. Kathleen and I created this course because most creative entrepreneurs (as creatives) don’t like feeling the pressure of bringing in new clients. They don’t like feeling like sales people – or that they’re desperate and will work with anyone.

But as business people we have to keep the lights on, pay the bills with this dream job we’ve created for ourselves. So we want to help creative entrepreneurs still attract and “catch” those new clients, but stop trying to cast their net so wide – and instead do it in a way that keeps them narrow, focused and adding to the depth of their expertise.  

What’s so scary about this approach, of honing in on your “dream” clients only – is the idea of saying “no” to the other ones. But on the flip-side, what’s so dang appealing about this approach, is that you stop feeling random and frankly desperate about taking on any one who knocks on your door. Oh, and the bigger picture result is as much for your clients as it is for keeping your dream job, well... “dreamy.” Because if you’re sticking to your core genius – you can actually make more impact with the clients that you do attract. 

Stop Casting Your Net So Wide

Braid ECourse Dream Customer Catching

The Braid ECourse: Dream Customer Catching which begins December 3rd, is divided into four lessons, with hands on exercises, worksheets and exclusive videos (with Kathleen and myself, as always!) that will help you:

Lesson 1:  Identify Your Dream Customer
(so you... and they... know who they are)

Lesson 2: Embrace Your Expertise
(so they can find you, trust you.... & hire you)

Lesson 3: Attract What You Track
(so you can see your “dream roster” in action... as you fill it up with these dream clients)

Lesson 4: Maintain The Dream Engagement
(so that after they become your customer, your job still stays dreamy)

The Braid ECourse: Dream Customer Catching will be in session for one week only, December 3 through the 9th. Registration is open now through Sunday December 2nd, for $75. 

You can sign up at 

FILED UNDER: Braid ECourses, Dream Customer Catching, Videos

Braid Creative & Consulting is branding and visioning for creative entrepreneurs and purposeful businesses. The Braid Blog is where we share weekly insights and resources for getting clear about your vision and voice, sharing content that attracts your dream client, and creating the brand positioning you want to be known for.

Learn more about how to work with Braid here >





blend who you are & what you do,

share & sell your creative expertise,

attract your dream customers,

& make your business vision real

This ecourse is for creative people like designers, photographers, stylists, lifestyle coaches, wellness professionals, yogis, foodies, writers, bloggers, and creative consultants. Whether you’re just starting out, or have lots of experience, our step-by-step guidance will help you create a brand and business vision that feels more clear, confident, and like the true you.




Want more? Sign up for our exclusive weekly email letters from us, Kathleen and Tara, for insights and advice from our own personal and professional overlap – as sisters, business owners, content sharers, and creative entrepreneurs.

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Listen to the Being Boss podcast with Kathleen Shannon & Emily Thompson for candid stories, insights and tips on how to be boss in work and life.

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