Wonder what Kathleen and I do all day? Well, apparently we eat arugula-topped pizza, talk with our mouths full, peer around cat tails in our face while pinning images to brand inspiration boards, type a lot, draw giant circles on chalkboards, look very expert as we spread out our full-color methodology on our distressed (okay, faux-distressed) barnwood table desks, and sometimes stand in stripey swatches of light that look almost like our logo (ooh, subliminal branding) slash across our “it’s business time” faces. Whew! You can twist your way through that hell of a run-on sentence, or you can just watch the video by Rory Gordon.

Rory Gordon, a west coast photographer who specializes in small business photo essays, created this mini-documentary of a day in the life of Braid.  She does this for other small businesses too, even the ones that don’t (gasp!) like photographing themselves or blogging about what they’re doing all the time. Rory actually makes them look good sharing their daily behind-the-scenes routine, their bigger picture purpose, and their small business culture.

Our filming happened to take place on the day our above mentioned (maybe faux-distressed) wood table desks arrived. The three workboot and hoodie clad delivery guys were only momentarily taken aback by the photo shoot happening in this unsuspecting 1920’s house full of laughing, drawing, eating, cat wrangling – and then they just got to work.

‘Cause this house is where Braid lives.

Photo and video by Rory Gordon.