Root Juice

05-Oct-2011

After a Branding Adventure to Austin, one baby longhorn, a long backpacking trip through Europe, and a few name changes, we have finally landed on a name for Ryan & Paige’s juice truck endeavor.

Root Juice: Rooting For The Pursuit of Happiness, Health and Juice!

Root Juice Sketches

After completing The Start Deck with Ryan & Paige (more on that tomorrow!) we learned that this enthusiastic microbusiness is all about nourishing their customers on a neighborhood level. So the new name, logo and tagline not only declare the philosophy Root Juice stands for but also rallies others to feel a part of that shared philosophy.

Tomorrow we’ll share more on how we got to the “root” of Paige & Ryan’s brand story with The Start Deck. In the meantime, let us know what you think about their new look!


Braid Method Branding for Creatives ECourse

The Braid Method Branding ECourse is for creative entrepreneurs who are ready to support themselves financially with their business, create a blog or consistent online presence, and finally turn the work they’re already doing into a digital product, package, or offering for dream customers. This branding ecourse comes with 7 learning modules in a 300+ page digital download, a workbook with 20+ branding exercises and scripts, a quarterly masterclass, and an exclusive Facebook group so you can connect with us and other students.

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