Branding A Juice Truck

29-Aug-2011

 

Our adventure in branding a juice truck started with a road trip that took us to a rugged ranch in Austin hill country that we would share with a very pregnant longhorn. And from there it was just a hop and a skip to South Congress, the center of activity & creativity and a thriving food truck culture. That’s where we met up with Ryan and Paige - two world travelers who needed a brand for their brand new adventure - starting a juice truck.

We captured the work (and method) in progress on our iPhones - and now with a little bit of lo-fi shaping, editing and scoring we’re ready to share the story of our Austin, Texas road trip with you. Stay tuned for more branding adventures from Braid Creative. And check out more adventures from Ryan and Paige at their travel blog, Pushpin Diaries. 


Braid Method Branding for Creatives ECourse

The Braid Method Branding ECourse is for creative entrepreneurs who are ready to support themselves financially with their business, create a blog or consistent online presence, and finally turn the work they’re already doing into a digital product, package, or offering for dream customers. This branding ecourse comes with 7 learning modules in a 300+ page digital download, a workbook with 20+ branding exercises and scripts, a quarterly masterclass, and an exclusive Facebook group so you can connect with us and other students.

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